Company News

Colors & Effects Offers Mine Tour

Maintains commitment to ethical and sustainable practices.

Colors & Effects, BASF’s brand focused on pigments, is demonstrating its commitment to sustainably sourced natural mica flakes to produce natural mica-based effect pigments for the Coatings, Plastics, Printing and Cosmetic industries.
 
Given the increased awareness of unethical mica mining operations in India and other parts of the world, Colors & Effects is providing customers with full transparency about its in-house sourcing from its wholly owned mine located in Hartwell, Georgia, USA.
 
The controlled, North American based supply chain that tracks mica from source to supply, enables the guarantee for zero child labor and a focus on preserving the environment. According to the company, compliance with internationally agreed labor standards, including the abolition of child labor, is a fundamental cornerstone of the Colors & Effects operations. Colors & Effects takes responsibility to drive discussions in key industry networks fostering sustainable solutions.
 
A video tour of the mine is available on the Colors & Effects website providing insights about mining practices in Hartwell and the people behind.

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